1.6.2 mapping Marshall McLuhan and Williams
1.6.3 Williams and the social shaping of technology
A narrative of redemption
-Primitive culture
-Literate culture
1.words 2.drawing,figures, pictures
-Mechanical printing
-Electric media
: McLuhan's view of media as technological extensions
Remediation
-story telling came out
context is changed by different view of thinking
The medium is the message
- any medium is another medium which pick up and work out
Human agency versus technological determination
- you specialized in specific part
- go back to primitive
ex) emoticon
- cycling take a step forward
popularization is transferred.
Because people admitted comment and opinion view from many different point.
Between Marshall McLuhan and Williams have different idea.
Marshall McLuhan said a society is changed by people.
Williams said people is changed by a society.
I think that is not important and really important thing is our living is changing and we are suited to new thing and using it efficiently.
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